This is a question that’s popped again a few times over the past few weeks, so I thought it would make an interesting blog post to talk about.
There are some definite answers and some looser answers!
Marketing on Facebook can be a really frustrating place. You work hard to get lots of likes and then see your organic post reach drop. You might have seen little or no interaction with your posts, making is seem like you’re talking into thin air. It can seem like Facebook just want you to pay to advertise and so that keep changing the rules, making it harder and harder for you to reach your audience.